๐ Business metrics and cash
The numbers you run a business on, from cash flow and budgets to revenue, margins, growth and customer metrics.
All๐ฑ Foundations and validation๐ฏ Market and competition๐ ๏ธ Business models and product๐ฃ Marketing and growth๐ Business metrics and cash๐ Funding and ownership๐งพ Finance and accounting๐ฆ Banking and investing๐งฎ Taxโ๏ธ Legal and compliance๐ฅ People and operations๐ Economics and trade
Markup
Monthly active users (MAU)
Monthly recurring revenue (MRR)
Negative growth
Net burn
Net promoter score (NPS)
Net revenue retention (NRR)
Operating cash flow (OCF)
Operating cash flow demand (OCFD)
Operating cash flow margin
Operating cash flow ratio
Organic sales
Performance budget
Quarter
Quarter on quarter (QoQ)
Quarter to date (QTD)
Quarterly revenue growth
Recurring revenue
Revenue per employee
Revenue-generating unit (RGU)
Runway
Seasonality
Second quarter (Q2)
Semi-variable cost
Sustainable growth rate (SGR)
Third quarter (Q3)
Total cost of ownership (TCO)
Turnover
Unit cost
Unit economics
Unit sales
Units per transaction (UPT)
Vanity metric
Variable cost
Working capital
Year over year (YoY)
Year to date (YTD)
Zero-based budgeting (ZBB)
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